Research Innovations in Sustainable Marketing: A Global Symposium (RISM2025)

Overview

About

Research Innovations in Sustainable Marketing (RISM) 2025 is a global symposium that brings together scholars and practitioners to share insights on integrating the triple bottom line—economic success, environmental stewardship, and supply chain equity—across the marketing function from new product development to post-consumption.[1][5][6] The symposium focuses on critical sustainable marketing issues such as circular supply chains, closing the green intention–behavior gap, and increasing fair trade practices by global corporations.[1][6][14] It is positioned as an academic forum connected to the European Marketing Academy (EMAC), attracting researchers worldwide who are interested in sustainable marketing and related collaborative research.[1][5][6][14] The event program includes a keynote address, competitive paper sessions, a sustainable marketing collaboration panel, and networking opportunities supported by university and corporate sponsors.[1][2][6]